More visitors for MOTORbeurs Utrecht
Platform for motorcycle enthusiasts
According to fair manager Rachel Jankowsky, the anniversary edition underscores MOTORbeurs Utrecht’s role as a central platform for motorcycle enthusiasts and the motorcycle industry. “We look back on a strong edition. The involvement of visitors, exhibitors and partners shows that the motorcycle community is active and broad-based.”
Future MOTORbeurs 2027
For the next three years, all motorcycle brands will remain with a stand in the Motorbeurs. Indeed, a letter of intent has been signed, establishing cooperation with the importers, affiliated with the RAI Association, for the next three years. “This makes the offer at the fair more complete than ever. This joint foundation makes it possible to continue supporting the sector and to further develop MOTORbeurs Utrecht towards 2027.”
Motorcycle in demand by young people and women
According to the industry, the strength of this edition was also in its broad representation. Tom Crooijmans, section chairman motorcycles at the RAI Association: “More and more different target groups, including young people and women, are choosing motorcycles. Something that was also reflected in various articles that appeared in the media around MOTORbeurs Utrecht.
Motorcycle and mobility
Crooijmans: “During a symposium on the first day of MOTORbeurs Utrecht, RAI Association challenged employers and governments to look wider when making mobility plans: the engine should be part of it.”
Event for motorcycle fan
The Royal Dutch Motorcyclists Association (KNMV) considers the fair truly an “event for the motorcycle fan. Director-director Wim Mulder: “What a good feeling to kick off the motorcycle year together with hundreds of exhibitors and tens of thousands of visitors every day.”
Springboard to future
With a strong turnout, a widely supported sector and a palpable community energy, MOTORbeurs Utrecht celebrated its fortieth anniversary in a way that looks forward. The anniversary edition made it clear that the event not only looks back on a rich history, but above all sets a course for the future.
Riders Festival in May 2026
The first joint RIDERS Festival – powered by MOTORbeurs Utrecht – will take place on May 30 and 31, 2026. MOTORbeurs Utrecht 2027 will take place from February 18 to 21, 2027.