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Why Hyundai is much more than just a car manufacturer

September 21, 2022

The future of mobility is electric and sustainable. There’s no question about that. Moving toward a cleaner and more connected future, Hyundai is focusing not only on zero-emission passenger cars, but also on many other things, including Urban Air Mobility, advanced robotics and smart solutions in the field of sustainable energy use. ‘Power your world,’ they call it at Hyundai.

Hyundai has repeatedly stressed that it wants to become the greenest automaker in the world. Contrary to claims made by several other manufacturers, this is not an empty claim. Hyundai, which has now become the world’s third-largest automaker, is showing that it is actually leading the way.

Electric leadership

Hyundai’s success is due in part to its technical lead and leadership in 100% electric models. For example, the Hyundai KONA Electric is among the best-selling electric cars in Europe for many reasons, and the Hyundai IONIQ 5 in particular makes a big impression. In fact, the IONIQ 5 is the most successful Hyundai ever. When the first model of the new electric IONIQ family went on sale, within 24 hours there were three times more registrations than the number of units available that year.


Once the Hyundai IONIQ 5 was on the market and the press and public were extensively introduced to the electric model, it received more awards than any other Hyundai ever before. To top it off, it won the prestigious “World Car Awards” in New York, where the Hyundai IONIQ 5 was declared the big winner by an international jury of 102 experts from 33 countries.

In addition, the Hyundai IONIQ 5 has been named “Towing Car of the Year 2022” by the ANWB. An important election held in the Netherlands (caravan country) for the car with the best qualities as a tow vehicle. Moreover, the IONIQ 5 was the very first 100% electric car to win this award. Pretty clever right?

That the Hyundai IONIQ 5 is so praised is, of course, for good reason. The model combines unique, people-oriented design with advanced technology, industry-leading comfort and exceptional stability.

Equally important, the IONIQ 5 offers plenty of peace of mind thanks to its generous range and ultra-fast charging times. Thus, the IONIQ 5 can be recharged at a suitable fast charger with an output of 220 kW, charging the battery to 80 percent in just 18 minutes. These impressive numbers are due in part to Hyundai’s ingenious 800V battery technology, which few electric cars currently have.

Future mobility

In addition to innovative electric cars that go farther and charge faster than other EVs, Hyundai is also focusing on other smart mobility solutions. The technology Hyundai is developing will allow people to live innovative lifestyles in the future, as well as change the way we travel.

Hyundai focuses on developing an ecosystem where all forms of mobility are connected, not only on the ground, but even in the air with emission-free Urban Air Mobility.

At the same time, Hyundai’s acquisition of Boston Dynamics helps accelerate the development of robotics. On the one hand to significantly improve the quality of life at home, at work and in leisure time, and on the other for the development of artificial intelligence and robotic vehicles such as robotic cabs.

Sustainable future

Sounds promising, such a future with all kinds of smart and clean mobility solutions. But all those electric vehicles need power. What about all the raw materials and materials needed?

Hyundai would show no leadership if it did not take this into account. For Hyundai, a sustainable future means rethinking not only its product offerings, but its entire value chain. In addition to minimizing environmental impact throughout the production process, green hydrogen has a huge role to play as an energy supply.

Hyundai’s other major effort is upcycling production waste, where the product has the same or even better quality after processing. The use of environmentally friendly materials in the products will continue to increase and a lot is already being done. For example, the paint used for the Hyundai IONIQ 5 is made in part from rapeseed oil and bioplastics.