{"id":136325,"date":"2023-06-06T11:31:25","date_gmt":"2023-06-06T11:31:25","guid":{"rendered":"https:\/\/all-car-news.com\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/"},"modified":"2023-06-06T11:31:25","modified_gmt":"2023-06-06T11:31:25","slug":"jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque","status":"publish","type":"post","link":"https:\/\/all-car-news.com\/fr\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/","title":{"rendered":"Jaguar Land Rover d\u00e9voile sa nouvelle identit\u00e9 de marque"},"content":{"rendered":"<h2>JLR<\/h2>\n<p>C&rsquo;est parfois un peu confus. Le Range Rover est-il un mod\u00e8le, une marque ou les deux ? Un Land Rover Range Rover n&rsquo;a pas bon go\u00fbt et un Land Rover Range Rover Evoque non plus. Jaguar Land Rover (JLR) fait preuve de clart\u00e9 avec de nouveaux logos.  <\/p>\n<figure class=\"wp-block-image size-content\"><img decoding=\"async\" loading=\"lazy\" width=\"1140\" height=\"641\" src=\"https:\/\/autorai.nl\/wp-content\/uploads\/2023\/06\/image001-3-1140x641.jpg\" alt=\"\" class=\"wp-image-160444\"><\/figure>\n<p>Dans le cadre de la prochaine \u00e9tape de sa strat\u00e9gie&nbsp;Reimagine, JLR adopte un concept de Maison des marques. Cela renforce le caract\u00e8re unique des marques Range Rover, Defender, Discovery et Jaguar. En d\u00e9voilant la nouvelle identit\u00e9 de l&rsquo;entreprise, JLR a confirm\u00e9 que la marque Land Rover reste un \u00e9l\u00e9ment important de l&rsquo;ADN de l&rsquo;entreprise. Le logo Land Rover, qui est mondialement connu et a une grande valeur historique, restera pr\u00e9sent sur les voitures, les sites web, les m\u00e9dias sociaux et les sites web des concessionnaires. Il reste donc le fondement des marques Range Rover, Defender et Discovery.<\/p>\n<h2>2030<\/h2>\n<p>Jaguar Land Rover (JLR) se repositionnera en tant que constructeur de voitures de luxe modernes d&rsquo;ici 2030, avec l&rsquo;\u00e9lectrification en t\u00eate. Dans le m\u00eame temps, l&rsquo;entreprise prend des mesures pour atteindre ses objectifs financiers. Pour l&rsquo;exercice 2025, l&rsquo;entreprise devrait renouer avec la rentabilit\u00e9 nette et pour 2026, avec un r\u00e9sultat d&rsquo;exploitation (EBIT) \u00e0 deux chiffres.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n<div class=\"wp-block-embed__wrapper\">\n<\/div>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"JLR C'est parfois un peu confus. Le Range Rover est-il un mod\u00e8le, une marque ou les deux ? Un Land\u2026","protected":false},"author":0,"featured_media":136276,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131,127],"tags":[],"class_list":["post-136325","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fond","category-nouvelles-de-voiture"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Jaguar Land Rover d\u00e9voile sa nouvelle identit\u00e9 de marque - All cars news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/all-car-news.com\/fr\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jaguar Land Rover d\u00e9voile sa nouvelle identit\u00e9 de marque - All cars news\" \/>\n<meta property=\"og:description\" content=\"JLR C&#039;est parfois un peu confus. Le Range Rover est-il un mod\u00e8le, une marque ou les deux ? Un Land Rover Range Rover n&#039;a pas bon go\u00fbt et un Land Rover Range Rover Evoque non plus. Jaguar Land Rover (JLR) fait preuve de clart\u00e9 avec de nouveaux logos. Dans le cadre de la prochaine \u00e9tape de sa strat\u00e9gie&nbsp;Reimagine, JLR installe un [...]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/all-car-news.com\/fr\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/\" \/>\n<meta property=\"og:site_name\" content=\"All cars news\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-06T11:31:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/autorai.nl\/wp-content\/uploads\/2023\/06\/image001-3-1140x641.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/all-car-news.com\/fr\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/all-car-news.com\/fr\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"Jaguar Land Rover d\u00e9voile sa nouvelle identit\u00e9 de marque\",\"datePublished\":\"2023-06-06T11:31:25+00:00\",\"dateModified\":\"2023-06-06T11:31:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/all-car-news.com\/fr\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/\"},\"wordCount\":219,\"publisher\":{\"@id\":\"https:\/\/all-car-news.com\/fr\/#organization\"},\"articleSection\":[\"Fond\",\"nouvelles de voiture\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/all-car-news.com\/fr\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/\",\"url\":\"https:\/\/all-car-news.com\/fr\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/\",\"name\":\"Jaguar Land Rover d\u00e9voile sa nouvelle identit\u00e9 de marque - All cars news\",\"isPartOf\":{\"@id\":\"https:\/\/all-car-news.com\/fr\/#website\"},\"datePublished\":\"2023-06-06T11:31:25+00:00\",\"dateModified\":\"2023-06-06T11:31:25+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/all-car-news.com\/fr\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/all-car-news.com\/fr\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/all-car-news.com\/fr\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/all-car-news.com\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Jaguar Land Rover d\u00e9voile sa nouvelle identit\u00e9 de marque\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/all-car-news.com\/fr\/#website\",\"url\":\"https:\/\/all-car-news.com\/fr\/\",\"name\":\"All cars news\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/all-car-news.com\/fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/all-car-news.com\/fr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/all-car-news.com\/fr\/#organization\",\"name\":\"All cars news\",\"url\":\"https:\/\/all-car-news.com\/fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/all-car-news.com\/fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/all-car-news.com\/wp-content\/uploads\/2022\/02\/CMYK-AllCarNews_LANDSCAPE_300px-1.png\",\"contentUrl\":\"https:\/\/all-car-news.com\/wp-content\/uploads\/2022\/02\/CMYK-AllCarNews_LANDSCAPE_300px-1.png\",\"width\":300,\"height\":100,\"caption\":\"All cars news\"},\"image\":{\"@id\":\"https:\/\/all-car-news.com\/fr\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Jaguar Land Rover d\u00e9voile sa nouvelle identit\u00e9 de marque - All cars news","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/all-car-news.com\/fr\/jaguar-land-rover-devoile-sa-nouvelle-identite-de-marque\/","og_locale":"fr_FR","og_type":"article","og_title":"Jaguar Land Rover d\u00e9voile sa nouvelle identit\u00e9 de marque - All cars news","og_description":"JLR C'est parfois un peu confus. Le Range Rover est-il un mod\u00e8le, une marque ou les deux ? Un Land Rover Range Rover n'a pas bon go\u00fbt et un Land Rover Range Rover Evoque non plus. Jaguar Land Rover (JLR) fait preuve de clart\u00e9 avec de nouveaux logos. 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