During the anniversary edition of the MOTORbeurs Utrecht (February 19 to 22 at the Jaarbeurs), BMW Motorrad will have an emphatic presence. On a 250 m² stand, the brand will present not only its full lineup, but also a Dutch first: the new BMW F 450 GS.
New BMW F 450 GS
The F 450 GS has a new two-cylinder engine of 48 hp (35 kW) and weighs only 178 kilograms on the road. An ideal motorcycle if you are looking for an accessible, playful and agile GS. Its power makes it suitable for both beginning motorcyclists (with A2 license) and experienced adventurers who prefer a lighter machine.
Heavier GS models
With the F 450 GS, BMW further expands its popular GS range. Of course, the other heavier GS models will also be at the show. In addition to the GS segment, BMW Motorrad is also paying attention to urban mobility. The BMW C 400 GT is present as a comfortable Gran Turismo scooter for commuting and longer trips.
BMW F 900 R and XR
BMW Motorrad’s M models are also on display, in addition to the F 900 R and F 900 XR, among others. Of these models, you can get information about different versions and seat heights.
BMW ConnectedRide
BMW Motorrad is also strongly committed to digitalization. The ConnectedRide products and accompanying app are receiving plenty of attention. With these, BMW is responding to the growing need for connectivity, navigation and smart integration between motorcycle and smartphone.
BMW Experience Finder
In addition, BMW is introducing the updated Experience Finder. There you will find the growing range of events offered by BMW Motorrad. Think touring, training courses, trips and workshops. In cooperation with dealers, some 50 activities will soon be offered, with which BMW is betting on experience and community.
Test driving with BMW on test track
Those who do not want to stop at looking can visit the Test Track near the booth. There, twenty different BMW models are ready for a test ride. Expert instructors will guide you, so you can experience for yourself what BMW Motorrad has to offer during the fair.
Grab a key role
BMW Motorrad is also using the MOTORbeurs to draw attention to the shortage of technical personnel. With the ‘Grab a key role’ campaign, BMW Group Netherlands is looking for new mechanics for both cars and motorcycles. At the stand, interested parties can apply directly and learn more about a career within the brand.